Max Carra is an Argentine singer from Carlos Spegazzini (Zona Sur, Greater Buenos Aires) who grew up around music, starting on drums and then moving into singing and home production with a family-run team led by his brother Tomi. He began posting self-produced covers online, using the spoken tag line âViajemos en el tiempoâ as a recurring intro that became his calling card and pushed him toward a modern cumbia style shaped by influences like Márama, Rombai, and La Champions Liga. His first widely circulated releases arrived in 2024 with singles such as âMartes 13,â âUWAIE (versión cumbia),â âEl Trend,â and âMil Males,â establishing him as a young voice in Argentinaâs tropical-pop crossover lane. In 2025, he broadened his reach through high-profile collaborations: he joined Roze Oficial, Valen, and producer RAMKY on the cumbia rework âTu jardÃn con enanitos,â then leaned deeper into nostalgic reinterpretations with the âVIAJEMOS EN EL TIEMPOâ series, including âVIAJEMOS EN EL TIEMPO #1: Quién Te Quiere Como Yoâ with Lira and later a cuarteto-facing version alongside Qâ Lokuraâs Chino Herrera. The same year, he added more cross-artist cuts like âTe Encontréâ with Ian Lucas and kept his solo run moving with singles such as âIndirectas,â âChica Real,â and âYa No Llora (Remix).â In early 2026, he extended the streak with âFuego,â continuing the mix of contemporary cumbia and throwback hooks that became his trademark.
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